Wheel Pros
Mark Arcenal has a diverse and extensive work experience. Mark started their career in 1999 as the Founder and Creative Director of FATLACE. Mark later worked as a Senior Art Director at Ogilvy & Mather in 2005 and as an Art Director at Carat USA from 2004 to 2005. Mark then served as the Global Digital Lead for Sportswear at Nike from 2007 to 2009. In 2009, they founded ILLEST Brand Clothing, where they worked as the Founder and Global Creative Director until 2021. Mark also worked at Electronic Arts (EA) as the Director of Creative from 2021 to 2022. Mark then joined Hoonigan Industries and Wheel Pros, where they held various roles, including VP of Creative/Special Projects and VP of Marketing. Currently, Mark is the SVP of Consumer Product & Marketing at Wheel Pros. Throughout their career, Mark has demonstrated expertise in creative direction, brand development, marketing, and building global brands.
Mark Arcenal received a Bachelor's degree in Interior Design from San Francisco State University. Mark attended the university from 1991 to 1997.
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Wheel Pros
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Headquartered in Denver, Colorado, Wheel Pros is a leading designer, marketer, and distributor of branded aftermarket wheels. The Company also distributes performance tires and accessories. Founded in 1995 with two distribution centers, the Company today carries proprietary, leading brands that are recognized across all major vehicle segments andare sold through a footprint of 30 national and three international distribution centers.