Melanie Ulrich is an experienced Transformation Project Manager currently at White Stuff since July 2024. Prior to this role, Melanie served in various positions at Sweaty Betty, including Portfolio Manager and Delivery Manager from December 2021 to February 2024. Melanie’s extensive background includes over 18 years at STA Travel, where roles spanned from Transformation Program Manager to Global Project Manager, Business Analyst, Air Product Supervisor, Global Air Product Executive, and Travel Expert. Early career experience includes work as a Travel Consultant at Reiseteam Fuerstenau and as a Trainee at Reisebuero Beckermann. Melanie holds a degree from Universität Osnabrück, completed in 2004.