DB

David Baker

Director of Content at Whole 30

David Baker has extensive work experience in content strategy, management, and development. David is currently the Director of Content at Whole30, where they are responsible for developing and executing the content strategy for the company's various channels. This includes web, social media, YouTube, and email marketing efforts. David also manages a team of six individuals and directs content programming to boost key performance indicators and maximize conversion funnels.

Prior to their role at Whole30, David worked at USANA Health Sciences in various positions. David served as the Senior Manager of Online Brand Reputation, where they led a team of experts in optimizing the impact and visibility of the company's digital channels. David also shaped yearly and quarterly goals for improving SEO across digital customer touch points and utilized best practices in content marketing, SEO, outreach, and link building.

Additionally, David held the role of Senior Managing Editor at USANA, where they shaped the voice, writing guidelines, and content strategy for the website AskTheScientists.com and associated social channels. David previously worked as a Managing Editor, educating and informing a large global audience through engaging articles and communications.

Overall, David has a strong background in content strategy and management, with a focus on digital channels and utilizing best practices to drive engagement and visibility.

David Baker attended Grand County High School from 2000 to 2004, however, no degree or field of study information is provided for this period. Subsequently, from 2004 to 2008, they pursued a Bachelor of Science (B.S.) in Journalism from Utah State University.

Links

Timeline

  • Director of Content

    August, 2022 - present