Daniel Parent is an accomplished marketing professional with extensive experience in lifecycle marketing and email campaign management. Currently serving as a Lifecycle Marketing Specialist at WHOOP, Daniel has successfully briefed, built, and disseminated over 1000 email and in-app campaigns, contributing to significant revenue growth and high engagement rates. Prior roles include Email Marketing Associate at Thrasio, where Daniel increased workflow revenue by 321%, and Digital Marketing Specialist at MIT Professional Education, demonstrating strong capabilities in social media marketing and project management. Daniel's diverse skills span email and SMS marketing, retention strategies, data analytics, and cross-functional collaboration with design and engineering teams. A graduate of the Isenberg School of Management at UMass Amherst, Daniel holds a Bachelor's degree in Hospitality Tourism Management.
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