Eve T. is an experienced marketing professional currently serving as the Head of CRM at Wickes since March 2025. Previously, Eve held several leadership roles at Virgin Media O2 from May 2021 to February 2025, including Head of Customer Marketing - Engagement, Service, and Loyalty, and was involved in cross-functional development within an agile product squad focused on enhancing customer connectivity and experience. Prior experience includes significant roles at Virgin Media, loveholidays.com, TONI&GUY, and various marketing positions at iris worldwide and The Lounge Group, where Eve managed multi-channel marketing strategies and customer engagement initiatives for major brands. Eve holds a Professional Diploma in Direct and Digital Marketing from The Institute of Direct and Digital Marketing and a BA in English and History from the University of Sheffield.
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