Kelly Sweeney

Kelly Sweeney is a seasoned marketing technology professional with extensive experience in the legal sector. Currently serving as the Marketing Technology Senior Manager at Wiggin and Dana LLP since January 2023, Sweeney leads the strategic development of marketing technology platforms, overseeing integration with data and compliance priorities, managing CRM implementations, and directing digital marketing strategies. Prior roles include Marketing Technology Manager at Robinson+Cole, where Sweeney managed vendor relationships and spearheaded multiple website enhancement projects, and Business Development and Marketing Specialist, showcasing a consistent focus on leveraging technology to drive success. With a background in customer service and a strong academic foundation, including a Bachelor of Arts in Political Science from Emmanuel College and a Master’s in Communication from Central Connecticut State University, Sweeney brings a robust skill set to the marketing technology field.