Kara Segedin

Kara Šegedin is an accomplished digital marketing professional with extensive experience in leading digital strategies for major entertainment brands. Currently serving as Digital Marketing Director at WildBrain since January 2021, Kara is responsible for the global digital marketing strategy and execution for various brands, including Teletubbies and Strawberry Shortcake. Prior to this role, Kara held multiple positions at BBC Studios, culminating in the role of Digital Portfolio Manager for Factual, where responsibilities included managing digital publishing and marketing strategies across social media and emerging platforms. Kara's earlier experience includes roles at momondo, Topdeck Travel, and the New Zealand Herald, demonstrating a strong background in content creation, social media management, and editorial work. Educational qualifications include a Graduate Diploma in Journalism from Auckland University of Technology and a BA in Psychology and English from The University of Auckland.