Wilding Brands
Brian M. Wong, PHR, SHRM-CP, currently serves as the Human Resources Director at Wilding Brands since 2025, with prior experience as the Human Resources Leader at Frndly TV from 2023 to 2024. Wong has held various HR leadership roles, including AVP of People Services at American Auto Shield from 2020 to 2023, where responsibilities included managing HR functions for a rapidly growing organization. Previously, Wong served as Human Resources Leader at Community Reach Center, Director of Talent and Business Operations at Forte Information Resources, and Contract Talent Relations Manager at Graebel Companies, Inc. The extensive career also includes significant experience at DaVita Kidney Care, where Wong held multiple HR roles, culminating as Global Human Resources Manager. Wong's background encompasses strategic HR direction, compliance, employee relations, and the implementation of innovative HR programs, contributing to both organizational growth and employee engagement. Education includes attendance at the University of Colorado Boulder.
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Wilding Brands
Wilding Brands, headquartered in Lafayette, Colorado, combines a rich heritage of adventure, creativity, innovative spirit, and entrepreneurial excellence to transform the craft beverage and restaurant industry. A “wilding,” by definition refers to a seedling, especially that of an apple tree, that’s descended from a cultivated variety. Something new, wild, and uninhibited born from something deliberate. At Wilding Brands, we take this to heart, and passionately forge our own path and find limitless possibilities. Explore our portfolio of high-growth, innovative craft beverage brands and concept restaurants.