Francesco Cignini

Digital Content Strategist at Wilier Triestina

Francesco Cignini is a seasoned Digital Content Strategist with extensive experience in managing social media strategies, content creation, and live content generation across various prominent cycling events. Currently serving as the Digital Content Manager for the Wilier-Pirelli Factory Team at Wilier Triestina since January 2023, Francesco has also played crucial roles at RCS Sport for major cycling competitions since May 2012, including the Giro d'Italia and Strade Bianche. Additional responsibilities include overseeing digital content for organizations such as ExtraGiro, Pedale Feltrino, Granfondo Città di Padova, Art Bike & Run, and PPsportevents, where Francesco implements comprehensive social media strategies and website content management. Prior to this digital focus, Francesco worked as a System Administrator at Cortellazzo&Soatto / Si.GED.

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