Ian Snook

There’s nothing more satisfying for Ian than building a strong connection with clients, and sharing in their journey towards business success. “When clients confide in him about business issues or their personal life, it shows the level of trust they have and that’s extremely rewarding,” he explains.

Described by clients as humble, no-nonsense and ‘one of the nicest people you could meet’, one of Ian’s greatest attributes is his ability to provide clients with practical and jargon-free advice. He believes the sign of a good advisor is not someone who ‘bamboozles with technicalities’, but who can make difficult concepts very simple.

Renowned for his tax expertise, Ian takes the time to truly understand an issue before offering solutions. ‘Often it is the client who has to implement what he recommend so it’s important you take the time to help them understand what you’re telling them.” Ian strongly believes that the primary consideration in any situation should be the commerciality of the matter, with tax consequences being a secondary focus.

His extensive knowledge of tax issues is widely sought after in the business community, and he was instrumental in achieving changes to retirement planning for SMEs in 2007 through lobbying of the Senate Committee for Superannuation. He has worked tirelessly to influence tax reform for small to medium business and was recently recognised by The Tax Institute with a meritorious service award.

Ian enjoys being able to add value to his clients’ businesses and is rewarded by seeing his advice lead to a successful outcome.