Andrea Smalling

Andrea joined WineDirect in January 2021 and brings to WineDirect extensive experience in the wine and hospitality businesses. She has a deep love for DTC and especially enjoys helping wine companies find creative ways to maximize their results.After beginning her career in Toronto with Procter & Gamble, Andrea moved to California to join Gallo Winery, where she worked for 10 years in positions focusing on a variety of areas including new product development, on-premise marketing and international business development and marketing. Her career progressed to include roles including Vice President of Marketing with Constellation, Global Marketing at Treasury Wine Estates, and 7 years as CMO with Foley Family Wines where she launched the disruptive Foley Food and Wine Society loyalty program. She then headed to the Okanagan Valley in Canada where she headed up Marketing and Direct to Consumer for Mark Anthony Group and led significant growth across Canada’s most prominent luxury wineries. Most recently, Andrea gained start up experience leading marketing for the fast-growing McBride Sisters Collections.