Talha B.

Talha B. is a seasoned professional with extensive experience in business analysis, digital marketing, and project management across various industries. Currently serving as a Senior Business Analyst and AVP at Wintrust Financial Corporation since March 2021, Talha B. leads the transition of the organization from legacy ERP/CRM systems to Salesforce, coordinating with stakeholders and managing product and sprint backlogs using tools like JIRA and Confluence. Prior roles include Digital Analytics Manager at Strike Marketing Group and Marketing Manager positions at myZindagi, CureMD, Darussalam Publishers, trg | tech, and others, where Talha B. demonstrated expertise in developing marketing strategies, executing digital campaigns, and fostering partnerships within healthcare and technology sectors. Talha B. holds a Bachelor of Business Administration in Finance from American University in Dubai and a Bachelor of Applied Science in Management Information Systems from the University of Illinois Chicago.