Optimal
Evan Gerdes, MBA, currently serves as Digital Media Manager at Optimal, responsible for managing a media team and overseeing a $1.3M monthly media spend. Previous roles at Optimal include Digital Media Strategist and Digital Media Onboarding Specialist, focusing on media optimization and client success. Prior to Optimal, Evan held financial analyst positions at PPD and Total Quality Logistics, supporting project management and financial reporting. Evan holds an MBA in Marketing and dual bachelor's degrees in Economics and International Business from the University of Cincinnati, and possesses a French language certificate from Université de Caen Normandie.
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Optimal
Optimad Media is a tech-enabled performance marketing solutions provider serving customers across the Consumer Packaged Goods (CPG) and Film & Entertainment (F&E) segments.