Matthew Straub

Matthew Straub has a diverse work experience spanning different industries. Matthew started their career as an Academic Program Coordinator at the University of Wisconsin-Madison. Afterward, they worked as a Web Project Coordinator at KennedyC, followed by a role as a Copywriter at LivingSocial. Matthew then transitioned to freelance work as a Digital Marketing Manager before co-founding The Avenue HQ. Matthew later co-founded IDEAco, where they served as the Co-Founder & Director of Communications, leading branding and media efforts. Matthew also worked as a Digital Content Creator as a freelancer. Matthew joined Singularity University, initially as a Community Engagement Contractor and eventually held roles as a Digital Marketing Manager, Digital Engagement Manager, and Director of Digital Engagement. Matthew then worked at Punchkick Interactive as a Product Manager and later became the Head of Marketing. Currently, Matthew is employed at Wipfli as a Senior Product Manager and Lead Product Owner, overseeing client projects and managing teams for app development in various industries.

Matthew Straub holds a B.A. degree in Communication Arts and International Studies from the University of Wisconsin-Madison, which they obtained from 2005 to 2009. Matthew also participated in a Semester at Sea program in 2007, focusing on communications, filmmaking, and writing. Matthew has obtained several additional certifications, including Product-led Certification from Pendo.io in 2022 and Certified Scrum Product Owner (CSPO) from Scrum Alliance in July 2021. Matthew is also pursuing AI for Product Management certification from Pendo.io and Prompt Engineering: How to Talk to the AIs certification from LinkedIn, both to be obtained in 2024.