Eric T. Hansing is a seasoned marketing executive with extensive experience at TruStage, where roles have included Chief Marketing and Brand Officer and SVP of Strategy, Marketing & Communications. Over nearly three decades, Eric has led significant brand transformations, including the transition from CUNA Mutual Group to TruStage, and has been instrumental in developing and executing marketing strategies that drive growth in both B2C and B2B sectors within the insurance and financial services industry. With a strong focus on multicultural market development and strategic alignment across business units, Eric has also served as an educator at the Wisconsin School of Business Center for Professional & Executive Development, sharing expertise in insurance company strategy and multicultural business considerations. Eric holds an Executive MBA from the Wisconsin School of Business and a foundational degree from the University of Wisconsin-Whitewater.
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