Sophie Daniels

Sophie Daniels is an experienced professional in digital project management and functional analysis, currently serving as a Functional Analyst at Wisemen since February 2023 with clients including ABB, Tennis & Padel Vlaanderen, and JBC. Sophie founded What Happens in March 2016 and held the position of Digital Project Manager at Wieni from October 2016 to February 2023, contributing to projects for clients such as GoPlay, RainPharma, BRUZZ, UZ Leuven, De Schaal Van M, and VRT. Prior experience includes roles as Digital Project Manager at Clear bvba and Marketing Assistant at Mediasoft, as well as a Marketing & Communication Rookie at White Coffee. Sophie holds a Postgraduate degree in Digital Marketing from PXL Business and a Bachelor's degree in Communication Management with a focus on Commercial Communication from PXL Hogeschool.