Robin Ruiz

Robin Ruiz is an accomplished entrepreneur and leader in the travel and hospitality industries, currently serving as Founder and CEO of WITT - Wellness in Travel & Tourism since 2022. Additionally, Robin is actively involved in the Female Founders in Hospitality as a member, contributing to a global network that empowers women in the sector. Membership in the Women in Hospitality Leadership Alliance further showcases Robin's commitment to leadership within the industry. Previous roles include serving as an Ambassador for the Global Wellness Institute and Principal at The Sisu Group LLC, a strategic growth consultancy. Robin also has extensive experience in marketing and partnerships, having held significant positions at Vacayou Wellness & Active Travel, From the Earth, and EMG Promotions, among others. As the former Founder and CEO of Retreat Haven, Robin established a leading online travel agency for wellness vacations.

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WITT - Wellness in Travel & Tourism

Wellness in Travel & Tourism (WITT) is a mission-driven leader in wellness certification for hotels and resorts. WITT provides comprehensive certification, strategic consulting, and targeted marketing support to hotel owners and management companies for new wellness destinations, renovations, and existing properties. Our mission is to raise the bar in wellness travel and hospitality by setting rigorous standards, making wellness accessible, and creating positive impacts for people and the planet. In late 2024, the company will debut a consumer-focused website, offering travelers an easy way to explore and discover WITT-certified hotels. By driving innovation and excellence, WITT ensures enhanced wellness experiences and industry-leading practices that benefit both travelers and properties. For more information, visit www.wittcertified.com or contact press@wittcertified.com.


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