Einat Nakash is a data professional with extensive experience in measurement strategies and data analysis. Currently serving as the Data Team Lead at Wix.com since August 2020, Einat develops innovative KPIs to measure marketing effectiveness and collaborates across departments to drive strategic initiatives. Prior to this role, Einat was a Data Analyst within the eCommerce Marketing team at Wix, leading domain-specific projects throughout the data lifecycle. Earlier experience includes serving as the Data and Measurement Lead at Google, where Einat implemented measurement solutions for marketing clients, and as a Cyber Security Analyst at Dell EMC, managing national cyber incidents. Einat holds a Bachelor of Science degree in Industrial Engineering and Management from Ben-Gurion University of the Negev.
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