WK Kellogg Co
Jonathan Young is a seasoned professional in consumer insights and strategy, currently serving as the Director of Insights & Strategy at WK Kellogg Co since October 2023. Prior experience includes roles at Kellogg Company from April 2016 to October 2023, where Jonathan functioned as Senior Manager of Insights & Analytics for prominent brands including Frosted Flakes and Rice Krispies, driving strategic growth through consumer insights. Other notable positions at Kellogg included Insights & Analytics Manager for Special K, focusing on brand relevancy and innovation insights, as well as various roles in consumer insights and analytics. Earlier experience includes a tenure at Altria as a Senior Research Analyst, managing consumer tracking studies and research initiatives. Jonathan holds a Master of Science in Marketing Research from the University of Georgia and a Bachelor of Science in Psychology, Marketing, and Neuroscience from Baldwin Wallace University.
WK Kellogg Co
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At WK Kellogg Co, we bring our best to everyone, every day through our trusted foods and brands. Our journey began in 1894, when our founder W.K. Kellogg reimagined the future of food with the creation of Corn Flakes, changing breakfast forever. Since then, we have embraced the same spirit of innovation and entrepreneurship in everything we do, channeling our founder’s passion and commitment to creating high quality and delicious products while fostering communities. Our iconic brand portfolio includes Frosted Flakes, Rice Krispies, Froot Loops, Kashi, Special K, Raisin Bran, and Bear Naked. With a presence in the majority of households across North America, our brands play a key role in enhancing the lives of millions of consumers every day, promoting a strong sense of physical, emotional and societal wellbeing. Our beloved brand characters, including Tony the Tiger and Toucan Sam, represent our deep connections with the consumers and communities we serve.