WMF Professional Coffee Machines
Piero Adamo is an accomplished digital marketing professional with extensive experience in the e-commerce sector. Currently serving as the Head of Digital Marketing & E-Commerce at WMF Professional Coffee Machines since January 2025, Piero previously held various roles at WMF from January 2018 to March 2025, including Team Lead Digital Marketing & E-Commerce and Global Digital Marketing Manager. Piero's responsibilities encompassed strategy development, KPI creation, digital product designs, content marketing, SEM, customer experience, performance marketing, and collaboration with multiple global subsidiaries. Prior to WMF, Piero was an Online Marketing Manager at Kunstgießerei Strassacker from July 2012 to December 2017, where similar responsibilities in strategy development and digital marketing were undertaken. Piero holds a Bachelor of Arts in Marketing, Medien und Kommunikation from Baden-Wuerttemberg Cooperative State University and completed training as an Industrial Manager in Business Administration at Kunstgießerei Strassacker.
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WMF Professional Coffee Machines
WMF GmbH is the global market leader in fully automatic professional coffee machines. As a highly trusted brand with a long history of success, our mission is clear: to offer a seamless premium experience, by combining coffee excellence, reliable solutions and a uniquely comprehensive service. DESIGNED TO PERFORM "Designed to Perform" is our promise that every WMF professional coffee machine is conceived to provide outstanding technical performance, ensuring the results and the reliability our customers desire. CUSTOMER SERVICE The moment a new coffee machine rolls off the production line is not the end of our commitment to quality. We design and build each machine to be a success from day one. And our extensive, personalized service ensures each one provides a long life of reliable performance. MADE IN GERMANY Research, development and production is all concentrated in Geislingen, in Southern Germany, which over the decades has become a centre of excellence for professional coffee machines. We build each machine to order, and fully test every single one before we send it to the customer.