TA

Teresa Auracher

Senior Digital Project Manager at WMF

Teresa Auracher is a seasoned digital project manager with extensive experience in e-commerce and digital strategy. Currently serving as the Senior Digital Project Manager at WMF since July 2016, Teresa has defined and implemented a new branded e-commerce experience. Previous roles include Online Shop Manager at WMF, where responsibilities encompassed digital strategy and online business development for various WMF websites, and E-commerce Solution Engineer at PFSweb, Inc., managing multiple clients and e-commerce platforms across eleven countries. Teresa's background also includes positions as an E-commerce Consultant for E.Leclerc Drive and Senior E-commerce Consultant at vente-privee consulting, focusing on usability, user experience, and conversion rate optimization. With a strong educational foundation in marketing and business management, Teresa has consistently contributed to optimizing e-commerce activities and enhancing user experiences across diverse industries.

Location

Munich, Germany

Links

Previous companies


Org chart


Teams

This person is not in any teams


Offices


W

WMF

WMF, which is short for Württembergische Metallwarenfabrik, is a leading premium brand of household products, professional coffee machines and hotel equipment. WMF stands for innovation based on tradition and provides convincing engineering and design "Made in Germany". WMF offers products for preparing, cooking, eating, drinking and baking for use at home. Business customers, in particular from the restaurant and hotel industry, have access to product ranges for coffee preparation, as well as the set table and buffet. Founded in 1853 in Geislingen an der Steige WMF has been part of the French Groupe SEB since the end of 2016. Our brands on LinkedIn: WMF Professional Coffee Machines: https://www.linkedin.com/company/wmf-professional-coffee-machines/ Schaerer: https://www.linkedin.com/company/schaerer-ltd/ Curtis: https://www.linkedin.com/showcase/wilbur-curtis/ WMF Professional Hotel Equipment: https://www.linkedin.com/company/wmf-professional-hotel-equipment/ HEPP: https://www.linkedin.com/company/hepp-the-art-of-service/ Imprint: Groupe SEB WMF Shared Services GmbH WMF Platz 1 D-73312 Geislingen/Steige Telephone: + 49 (0) 73 31 - 25 1 (Monday to Friday from 7:00 am - 12:00 pm and from 1:00 pm - 4:00 pm) Fax: + 49 (0) 73 31 - 4 53 87 E-mail: info@wmf.de Represented by the Managing Directors: Bernd Stoeppel Dr. Stefanie Leiterholt based in Geislingen an der Steige registered in the Commercial Register at Ulm Local Court under no: HRB 746591 Value added tax identification number in accordance with § 27a of the Value Added Tax Act: DE 362 659 085