Selen Kucukarslan

Selen Kucukarslan is a Senior CRM & Marketing Automation Manager at Wolt, leading engagement CRM automations in multiple countries. With a background in global CRM and lifecycle marketing at Volkswagen Group and Robert Bosch GmbH, Selen has extensive experience in developing and executing omnichannel marketing strategies. Previously, as a Head of Product at SOFTGAMES and a Growth & Business Intelligence Manager at Peak Games, Selen has a solid foundation in product management and user acquisition for gaming companies. With a strong academic background in consumer psychology and business administration, Selen brings a unique blend of expertise to their role in marketing and CRM.