Takuya Yamazaki

Takuya Yamazaki is a performance marketing specialist at Wolt since April 2024, having previously worked as a junior user acquisition manager and UA specialist at Futureplay Games from April 2023 to February 2024. With a strong background in performance analysis, campaign management across channels like Google and Facebook, and creative localization, Takuya has successfully optimized campaigns targeting Japanese and APAC markets. Takuya holds a Doctor of Social Sciences in Sociology from the University of Helsinki, where research focused on work culture and overwork, complemented by experience as a doctoral researcher and secretary for an influential Japanese association in Finland. Additional roles include market analyst and sales development representative, showcasing a comprehensive understanding of market dynamics and communication strategies across diverse sectors. Takuya's educational journey in sociology spans multiple institutions, culminating in a deep expertise in qualitative and quantitative methodologies.