Alberto Mussali

Country Manager & Head Of Product Development at Wonder brands

Alberto Mussali has a long and varied career in the business world. In 2013, they began as a Finance Intern at MT Sacamo, where they were eventually hired full-time and helped create and develop two new product offerings. In 2014, they moved to Doraltex as Chief Financial Officer and Vice President of Sales, where they increased revenue by 3% quarterly and was responsible for formulating proposals to compete for public tenders. In 2018, they took on the role of Chief Executive Officer at Improving Everyday Holdings, and also founded and served as CEO of ZEN ZEI, the first Amazon partner in Mexico for the supplement category. In 2020, they became Managing Partner at InnoMed LatAm, and in 2021 they became Head of Growth at RTDS de Mexico. Finally, in 2022 they took on the role of Head of Product and Entrepreneur in Residence at Wonder Brands.

Alberto Mussali has a Bachelor in Finance and Business Administration from the Tecnológico de Monterrey. Alberto then went on to pursue a Bachelor of Business Administration - BBA at the University of Technology Sydney from 2017 to 2018. In 2017, they also attended the EADA Business School for Sustainable Business and Innovation. Alberto received their High School Diploma from Berkshire School in 2011 to 2012 and Colegio Hebreo Tartbut in 2010 to 2013. Additionally, they hold certifications from the AMIB oficial - Asociación Mexicana de Instituciones Bursátiles, IMEF Oficial, and Bloomberg LP.

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