Laura Wong has a diverse work experience spanning various roles in marketing automation and communications. Laura currently holds the position of Director of Marketing Automation at Wondr Health since May 2022. Prior to that, Laura worked as the Director of Marketing Automation at PowerSchool from December 2021 to March 2022.
From 2014 to 2021, Laura worked at Bright Horizons, where they held various positions. Laura started as a Manager of Email Marketing in April 2014 and eventually became the Senior Director of Marketing Automation. In this role, they managed a $1M annual program budget and led a team of 6 direct reports and 3 indirect reports. Laura also played a key role in expanding the marketing automation team and implementing data-driven marketing efforts that contributed to a 52% increase in overall revenue.
Prior to Bright Horizons, Laura worked as a Marketing Communications Manager at Isis Parenting from April 2009 to January 2014. In this role, they led strategic marketing and communications efforts that significantly contributed to a 26.98% year-over-year revenue growth.
Laura commenced their career as a Graphic Designer at Century 21 Commonwealth in September 2007. During their time there, they streamlined the property flyer creation and distribution process and created a contemporary look for the Fine Homes and Estates division.
Before joining Century 21, Laura worked as a Survey Administrator at Performance Plus / Boston Field & Focus from May 2005 to January 2007. Laura conducted market research through interviews and managed data for focus groups and surveys.
Laura Wong completed their Bachelor of Arts degree in Psychology/Advertising from Boston University in 2006. Laura then pursued further education and completed an Extension Course in Marketing Management from Harvard University in 2009.
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