Chloé Froidefond currently serves as Chef de Projet Influence at WOÔ, where responsibilities include developing influence strategies for L'Oréal France's Grand Public division, managing budgets, casting influencers, and analyzing campaign KPIs. Prior experience at L'Oréal entailed working as an Assistante Communication RSE & Media, focusing on communication strategies related to the Stand Up program, campaign development, content adaptation, and event management at prestigious festivals. Previous roles included Community Manager at LE BHV MARAIS, assisting in community management and content creation, and working at 65dB in community management for notable brands. Chloé Froidefond is currently pursuing studies at ISCOM, building a foundation in communications and marketing.
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