Marketing and Advertising

The Marketing and Advertising team at Worcester Business Journal is responsible for expanding readership and engagement through strategic campaigns and targeted advertising. The Audience Development Manager focuses on building and retaining a loyal readership base, while the Senior Advertising Executive works on securing and managing advertising partnerships. The Events & Marketing Manager oversees the planning and execution of events and promotions, ensuring high visibility and impact within the business community. Together, they leverage print, online, and in-person channels to drive the publication's reach and revenue.