Monica Peotter

Monica Peotter has an extensive work history in marketing and demand generation roles. Monica is currently the Director of Demand Generation for the Embedded Platform at Workato, a position they have held since April 2023. Prior to that, they served as the Senior Manager of Demand Generation for the same platform at Workato from September 2021 to April 2023.

Before joining Workato, Monica worked at Amazon Web Services (AWS) from 2019 to 2021. Monica held the role of Campaign Manager for Global Campaigns, where they were responsible for messaging, content curation, customer journey, sales enablement, and conversion of the global product and solution campaign for AI/ML. Monica also worked as a Content Marketing Manager at AWS, creating email templates for the sales team to use as follow up in Outreach.io and SFDC, and coordinating with various teams to enhance marketing messaging and increase conversion rates.

Prior to AWS, Monica worked at Cloud Elements starting in 2014. Monica'sroles at Cloud Elements included Customer Programs Manager, where they designed marketing-driven campaigns to build relationships with existing customers and increase loyalty and retention. Monica also served as a Field Marketing Manager, responsible for aligning content strategy with regional demand and implementing it in the field to drive lead generation and account expansion. Additionally, they worked as a Marketing Coordinator, handling external communication through email campaigns and newsletters, as well as organizing field events and webinars to drive sales pipeline.

Monica Peotter holds a Bachelor of Science (BS) degree in Business Administration and Management, General from Indiana University Bloomington. The specific start and end years of their education are not mentioned.