Haley Kota (Morris)

Haley (Morris) Kota has a diverse work experience spanning various roles and industries. Haley is currently working as the Director of Marketing Data and Automation at Workhuman since January 2023. Prior to this, from October 2021 to February 2023, they worked at Pegasystems as a Sr. Manager, Marketing Data & Performance, where they managed marketing data processes and strategy within marketing operations. Haley also led initiatives for data integrity and enrichment, and managed lead scoring and contact quality processes.

Before their role at Pegasystems, Haley held several positions at the company, including Lead Analyst Data Trust and Safety from March 2020 to October 2021, Senior Business Analyst from June 2017 to March 2020, Marketing Operations Analyst from July 2015 to June 2017, and Marketing Operations Specialist from June 2012 to June 2015. These roles involved responsibilities such as optimizing marketing processes, defining business processes and data flow for global efforts, providing operational support to field marketing, and conducting training for field marketers and business generation representatives.

Prior to their work at Pegasystems, Haley worked as a Student at Merrimack College from September 2009 to May 2013. Haley also gained experience as an Office Assistant at Falcon Air at Lawrence Municipal Airport from September 2011 to May 2012. In addition, they worked as a Homework Teacher at Kids Club from January 2009 to June 2011.

During their early career, Haley held multiple roles at Newburyport Youth Services, including Event Planner from 2006 to 2011 and Camp Counselor from January 2005 to January 2010. Haley also worked as an Event Planner at Newburyport Youth Services from January 2008 to January 2009. Furthermore, they served as a Youth Group Leader at Newburyport Youth Council / Teens against Tobacco/ Beacon Coalition from January 2007 to January 2009 and as a Member at Beacon Coalition from 2008 to 2009. Haley's early work experience also includes an Office Assistant role at Beacon Coalition from January 2005 to January 2006.

Overall, Haley (Morris) Kota has extensive experience in marketing data and automation, data operations management, marketing analytics, and operations support. Haley has demonstrated their ability to lead initiatives, optimize processes, and manage data integrity throughout their career.

Haley (Morris) Kota completed their education with a Master of Business Administration (MBA) degree in Management from Bentley University - McCallum Graduate School of Business. Haley attended the university from 2017 to 2020. Prior to their graduate studies, Haley obtained a Bachelor's degree in Accounting from Merrimack College, where they studied from an unspecified start year to 2013. During their undergraduate years, they pursued a Bachelor of Science (B.S.) in Business Degree with an Accounting Concentration at Merrimack College from 2009 to 2013. Their high school education was completed at Newburyport High School from 2005 to 2009.

Additionally, Haley obtained a certification for completing coursework for Eloqua Masters in August 2013, offered by Eloqua.