Cristóbal della Maggiora is the Co-Founder and President of Betterfly, an innovative platform that integrates wellbeing and financial protection. With a strong commitment to social purpose, Cristóbal has held various leadership positions, including Co-Founder and CFO, and is recognized as a Young Global Leader by the World Economic Forum. Additional roles include membership in YPO, ICARE Chile, and G100 Chile, contributing to national entrepreneurship development. Cristóbal is also an Endeavor Entrepreneur, and served as a Marketing Advisor for Teletón, while having participated in Start-Up Chile's accelerator programs. Cristóbal began a career in finance as a Financial Analyst at J.P. Morgan Asset Management. Academic credentials include a Diploma in Business Management from Pontificia Universidad Católica de Chile and a Bachelor of Business Administration in Finance and Economics from Universidad Andres Bello.