Tracy Keogh

Tracy Keogh is an accomplished content creator and strategist with extensive experience in social media and campaign writing. Currently serving as the Social Content and Creative Lead at World Vision Australia since February 2019, Tracy oversees WVA’s social media platforms and implements impactful brand strategies across digital channels. In previous roles at World Vision, Tracy led campaign writing for initiatives like the Chosen Child Sponsorship and End Child Hunger campaigns, producing copy for multiple platforms including print, video, and digital media. Tracy also advocates for justice regarding wrongful convictions, specifically through the development of freedomforbrendandassey.com and the production of the podcast "Sixth Hour." Prior professional experience includes leadership roles in content production across various organizations, showcasing a strong background in copywriting, storytelling, and digital marketing. Tracy holds a degree in Journalism from the Irish Academy of Public Relations and further education from Deakin University.