World Vision Canada
Jason Matta has extensive experience in the marketing field, with a focus on direct response campaigns and revenue generation. Jason served as the Marketing Director, New Donor Engagement at World Vision Canada from 2012 to present, where they successfully raised $70 million in revenue, primarily from new supporters. Additionally, they were responsible for identifying and implementing new revenue channels, resulting in almost $1 million in annual revenue. Prior to this role, Jason served as the Director, Specialized Marketing at World Vision Canada from 2010 to 2012, overseeing multiple integrated direct marketing campaigns and managing a team of eleven. Jason also has experience as the Marketing Manager, Broadcast & Print at World Vision from 2003 to 2010, where they increased revenue for the Gift Catalogue Campaign by 50% and successfully managed a team of three direct reports.
Jason Matta attended McMaster University from 1999 to 2003, where they pursued an Honours Commerce degree with a focus on Marketing.
World Vision Canada
1 followers
One of Top 100 Rated Charities by Charity Intelligence Canada, accredited by the Better Business Bureau, Imagine Canada and Canadian Centre for Christian Charities, one of Greater Toronto's Top 2022 Employers, member of the Humanitarian Coalition and audited by KPMG - World Vision Canada is a global relief, development and advocacy organization. Through the support of Canadian donors including the Canadian government, we work with communities in over 50 countries to tackle poverty and injustice. Follow us for a global, informed perspective. You can get involved in many ways: - child sponsorship - single donations - shopping the Gift Catalogue - participating in fundraising activities - joining us in prayer - adding your voice to our advocacy campaigns