Lydia Lim

Lydia Lim is a seasoned marketing professional with extensive experience in donor acquisition and communications within the nonprofit sector. Currently serving as the Marketing Acquisition & Digital Division Manager at the World Vision Foundation of Thailand since July 2021, Lydia has significantly propelled donor base growth and increased child sponsorship pledges by over 200% through strategic integration of online and offline marketing efforts. Previously, Lydia held the position of Marketing Communications Executive at World Vision, where substantial fundraising achievements included raising $150k for COVID-19 response efforts and over $800k annually from gift catalog campaigns. Early career experiences include a communications internship at the National Parks Board, where content creation and promotional video production were key responsibilities, as well as event coordination for AONIA. Lydia holds a Bachelor's degree in Communication and Media Studies from Nanyang Technological University and a Diploma in Events Management from Singapore Polytechnic.