Sarah Robie

Sarah Robie is an experienced fundraising and marketing professional with a strong background in digital strategies and donor engagement. Currently serving as the Director of Digital Fundraising & Stewardship at the World Wildlife Fund since November 2008, Sarah has previously held roles as Manager of Online Marketing and Online Marketing Senior Specialist, focusing on enhancing the donor experience through persona creation, journey mapping, and email acquisition strategies. Prior experience includes positions at Gexpro Services as a Sales/Marketing Team Member, where Sarah managed website content and sales materials, and as a Copywriter at the Boston Globe. Sarah also worked in print production at MFS Investment Management. Academic qualifications include an M.B.A. with a concentration in Marketing & Communications from The George Washington University School of Business and a BS in Marketing and Visual Art from Northeastern University.