The leadership team at wOS has a strong background in fitness and recreation, as well as technology. The team has experience working at various companies, including Commando, EL T3MPLO, GO FITNESS MX, Synx.co, Creze, and IMA Telecom. They also have a strong educational background, with degrees from StrongFirst, Kettlebell, the Centro Iberoamericano de Ciencias del Deporte, and the Instituto Tecnológico Superior de Xalapa.