Tom Van Basten

We create influence Bold campaigns. Powerful creators. Impactful results.
WoW produkcija is your partner in influencer marketing, content production, and social media strategy. The pioneers of influencer marketing We are your trusted partner in the ever-evolving world of influencer marketing. By blending data, creativity, and technology, we develop end-to-end solutions that help brands stand out. Our journey began over a 25 years ago, at a time when influencers were still a novelty in our region. We played a pivotal role in shaping the influencer landscape in Serbia, Croatia, and Bosnia, creating and managing some of the first content creators in the region. As founders and creators of the Gen Z media brands JoomBoos and its spin-off Roosvaaj, we set new standards in digital storytelling and content production. Today, we operate as a hybrid between a digital and influencer marketing agency. We partner with brands to shape their digital strategies, create standout content, and produce campaigns that drive audience engagement across platforms. We collaborate with top Serbian and regional creators to craft unique, tailor-made campaigns and activations that bring measurable results.