Sabine Lipken

Sabine Lipken currently serves as Managing Director at WPP Media since May 2025. Prior to this role, Sabine held the position of Managing Director at GroupM Germany from December 2023 to April 2025 and was Chief Solution Officer at Wavemaker Germany from August 2019 to December 2023. Additional experience includes serving as Managing Partner at Wavemaker from January 2018 to July 2019 and at MEC from May 2003 to December 2017, where Sabine also acted as Director of TV Consulting. Early in the career, Sabine worked as Group Head for TV Analysis at mediaedge:cia and was involved in TV Optimization at Universal Media. The career began as a Journalist at Doterner Verlag. Educational qualifications include a Magistra Artium in Communications Science from Universität GH Essen and a Betriebswirtin VWA from Verwaltungs- und Wirtschaftsakademie Essen.