Susi Pokar

Susi Pokar currently serves as the Managing Director of GroupM Nexus Japan, a position held since March 2023, where responsibilities include transforming the media activation teams and enhancing technology-driven client offerings. Prior to this role, Susi was the Global Agency Development Leader for TikTok in APAC and Japan, focusing on forging strategic partnerships with major holding groups. Susi's extensive experience in marketing includes various leadership positions at dentsu international, overseeing integrated media marketing and performance marketing across APAC. Additional roles include driving operational efficiencies at Reprise Digital UK and leading search marketing initiatives at GroupM. Susi holds a BSc in Information Technology (eCommerce & Multimedia Development) from Middlesex University and a Diploma in Computing Sciences from Universiti Sains Malaysia.