Amal S.

Amal S. is a seasoned marketing professional with significant experience in performance marketing and business solutions. Currently serving as a Business Solutions Manager at Snap Inc. since August 2023 and as a Senior Manager in Performance Marketing at WPP since September 2021, Amal has developed expertise in managing paid media channels while ensuring maximum ROI for high-profile brands such as Lacoste, Fila, and Swarovski during a previous role as Senior Performance Marketeer at Chalhoub Group. Prior roles include Senior Performance Marketing Strategist at Alshaya Group, where responsibilities involved digital marketing for brands such as Victoria's Secret and Bath & Body Works, and positions at Balloonshop.ae and Epic Reels. Amal earned an MBA from Hult International Business School and a Bachelor's degree from Middlesex University.