Lana Cooper is a Global Brand Lead at WPP, currently guiding the integrated Open X team for Schweppes in delivering end-to-end campaigns. A Prince2 qualified Scrum Master, Lana has successfully led multi-disciplinary teams across various markets, emphasizing process efficiency and innovative thinking. They were instrumental in winning the $4 billion Coca-Cola pitch and have worked on notable projects, including Coca-Cola's Christmas AI 2023 campaign and flavor variants for Coca-Cola Creations. Previously, they held key roles in business development and marketing at organizations such as Havas UK and Nelson Bostock Group Unlimited.
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