Patrick Lalanne

Patrick Lalanne serves as the Vice President and General Manager for EMEA and APJ at Wrike, where responsibilities include leading go-to-market strategies, driving net retention growth, and managing P&L. Prior to Wrike, Patrick held various leadership roles at Citrix, including Director for Application Delivery and Security and Director of Citrix Cloud for EMEA, where efforts focused on transforming sales strategies and driving significant revenue growth. Earlier experience includes serving as Chief Operating Officer at Norskale, fostering company transformation and managing key functions like HR and finance. Patrick's career also features roles at App-DNA, Sogeti, and AGF - Groupe Allianz, emphasizing sales management and investor relations. An alumnus of EDHEC Business School, Patrick holds a degree in Finance.