Jeff Groeneveld

Jeff Groeneveld is an accomplished professional with extensive experience in leadership and marketing. As President of The Bar G since January 2003, Jeff is dedicated to enhancing the lives of people, customers, and animals through impactful initiatives. In addition, Jeff founded WS | Marketing With Soul in March 2003, focusing on simplifying marketing complexities by integrating insights, strategy, creativity, media, and exceptional client service to foster meaningful brand connections. Jeff holds a degree in Advertising & PR from Grant MacEwan University, completed between 1989 and 1992, and is a graduate of Senator Riley High School, attended from 1980 to 1983.