WS | Marketing With Soul
Susan Groeneveld is an experienced entrepreneur and problem solver, currently serving as the CEO and Founder of sylvester.ai since June 2020, where Susan guides teams to address significant global challenges. As the Founder of WS | Marketing With Soul since March 2003, Susan collaborates with leading thinkers to tackle serious issues for humanity. Additionally, Susan co-founded Cat Healthy.ca and contributed as a co-founder at sylvester.ai from July 2020 to January 2022. Previously, Susan held roles in account management at AdFarm and public relations at The Parker Group. Susan earned a Bachelor of Science in Agriculture from the University of Alberta between 1986 and 1990.
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WS | Marketing With Soul
WS is a collection of marketing professionals bringing a variety of disciplines together to simplify the complexities of marketing and give clients a competitive marketing advantage. We believe a smarter approach begins and ends with measurable results that can only be achieved by knowing the audience better than anyone else. We apply insights, experience and ideas to help people create more meaningful connections with brands. And that’s what propels our clients further, faster. WS has offices in Calgary, AB and Toronto, ON. To find out more, visit WS at https://www.simplyws.com and on Twitter @simplyWS_.