Anja Niederwieser

Anja Niederwieser is an experienced product manager and team lead at Wunderman Thompson MAP, leading a team of 30 professionals in the development and support of a marketing product platform for global brands since July 2018. Previously, Anja served as a project lead for international clients, focusing on data-driven communication strategies, and held the position of marketing manager at KnowledgeCotton Apparel, overseeing all marketing activities for a sustainable menswear brand. Anja’s career includes freelance project management and marketing roles at various companies, including Wecause, Back To Future Sounds, and Avantgarde, and a project manager role at LIGANOVA. Anja also gained valuable experience during an internship at HUGO BOSS. Anja holds a Master of Science in Marketing, Globalization and Culture from Copenhagen Business School and the University of Southern Denmark, and a Bachelor of Arts in Business Administration from Hochschule Fresenius.