Alexander Kelley serves as the Marketing Manager for the Waterloo Undergraduate Student Association (WUSA) since 2006, leading marketing and branding initiatives that enhance engagement and deliver measurable outcomes. With a strong background in various marketing roles, including Marketing Specialist and Director of Marketing and Communications, Alexander has successfully developed strategic marketing plans and executed effective strategies that contributed to significant revenue generation. In addition, Alexander runs Zammer Marketing, providing personalized marketing consulting services for small to medium-sized enterprises and non-profits. Alexander holds a Bachelor's degree in Liberal Studies with a minor in Sociology from the University of Waterloo and a certification from The Story Skills Workshop.
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