Federica Buonomo

Federica Buonomo is an experienced professional in product development and social media management, with a robust background in the cosmetics industry. As a Senior Product Developer at WYCON cosmetics from December 2016 to February 2018, Federica focused on researching makeup trends, analyzing competitors, and creating innovative makeup products, while also managing packaging and supplier relationships. Transitioning to a role as Senior Social Media Manager & Digital PR, responsibilities included implementing social strategies, managing corporate social networks, and collaborating with influencers. Prior experience includes serving as Web Content & Social Media Manager for Antonio Barbaro, where Federica managed social networks and analyzed trends. Earlier contributions as an External Collaborator for MyWhere involved writing an article on the Gucci and Ferragamo museums. Federica holds a degree in Fashion Marketing Communication and Fashion Design & Marketing from Polimoda and a Maturità scientifica from Liceo Scientifico Filippo Silvestri.