Stephanie Terroir

Stephanie Terroir is a seasoned professional in brand strategy and creative direction, currently serving as Lead for Brand Strategy & Creative at X since July 2023. Prior to this role, Stephanie was the Head of Twitter Next for MENA from January 2017 to July 2023, focusing on human-centric brand engagement. As a co-founder of Mubtada wa khabar, a platform designed to enhance visibility for Arab authors and publishers from 2011 to 2021, Stephanie contributed significantly to the Arab literary community. Additionally, Stephanie has held consultancy roles, worked at MullenLowe MENA as a Digital Strategist, and served as a Senior Art Director at Leo Burnett MENA, where notable clients included Saudi Telecom and Emirates Airlines. Career beginnings included an art direction position at TBWA\Interactive. Stephanie holds a BFA in Graphic Design from the University of Michigan, earned in 1999.