Gene Reeder

Director, Strategic Market Insights at Xcenda

Gene Reeder is currently serving as a Professor and Director of Outcomes Research at Kennedy Pharmacy Innovation Center. Previously, Gene held the title of Director, Strategic Market Insights at Xcenda. Before that, Gene was a Professor at Presbyterian College School of Pharmacy. Gene also served as a Distinguished Professor Emeritus at the University of South Carolina. Gene holds a PhD in Health Care Management and Economics from the University of South Carolina Darla Moore School of Business.

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