Arturo (EFE) Morales

Arturo (EFE) Morales has a diverse work experience in the field of art and design. Arturo (EFE) currently works as an Art Director & Digital Retoucher at Method1 (Formerly XenoPsi), where they lead multiple spirits brands and a partnership with Major League Baseball. Arturo (EFE)'sresponsibilities include concepting, designing, digital retouching, photoshoot direction, landing page UX/UI, animation, and various creative projects.

Prior to their current role, Arturo worked as a Freelance Art Director & Graphic Designer at artcgi. Here, they assisted various clients with creative campaigns, producing eye-catching assets for social media, print and digital display ads, and more. Arturo (EFE)'sexpertise is recognized on UpWork, where they are Expert-Vetted as top 1% best talent.

Arturo also served as an Art Director at FranklinCovey, where they explored UX Design for company modernization. Arturo (EFE) created book covers, graphic and editorial designs for international and governmental use, as well as designed ads and animations for social media.

Before joining FranklinCovey, Arturo held positions as a Senior Art Director at Made Mexico, The Integer Group, and TBWA\\Chiat\\Day. In these roles, they contributed to advertising campaigns for major brands, directed photo shoots, and provided creative digital and print design services.

Earlier in their career, Arturo worked as a Graphic Designer at CorpAxiona and as a 3D Generalist at SoftMirage.

Overall, Arturo (EFE) Morales has a strong background in art direction, graphic design, digital retouching, and creative campaign management. Arturo (EFE) has worked with diverse clients and brands, showcasing their ability to deliver impactful visuals and innovative design solutions.

Arturo (EFE) Morales has a diverse education history. In 2017-2018, they attended Canon Academy and earned an Associate of Arts (AA) degree in Photography. Prior to that, from 2004 to 2008, they pursued a Bachelor's degree in 3D Animation at Santa Ana College. During the same period, they also obtained an Associates Degree in Liberal Arts from Santiago Canyon College. These academic achievements have equipped Arturo with a strong foundation in various creative disciplines.

In addition to their formal education, Arturo has also obtained certifications to enhance their skillset. In November 2021, they completed the Google UX Design Certificate through Coursera. This certification indicates their expertise in user experience design. Furthermore, in April 2020, Arturo attained the "Expert-Vetted Talent" certification from Upwork, a renowned freelancing platform. These certifications highlight Arturo's commitment to continuous learning and their desire to stay updated in their field.