Atif Akbar

Atif Akbar is a dedicated professional in the field of marketing and customer experience, currently serving as a Customer Experience Specialist - Accounting at Xero since April 2024. Prior to this role, Atif held the position of Brand Activation Manager - Central & North at Fine Daily, where significant achievements included a 20% increase in brand visibility and a 15% rise in product sales. Atif's experience also spans positions such as Business Development and Partnerships Manager at Pubg Mobile and E Sports and Gaming Lead at Red Bull, demonstrating a strong ability to lead brand activation initiatives and manage high-profile projects. With a degree in Marketing and Media from the Lahore School of Economics, Atif has developed a robust skill set in digital marketing and brand management, further exemplified through earlier roles including Digital Marketing Lead at Orga Studios and internships in digital marketing.